New Magazine Targets Home Leasing Market

Wednesday, June 15, 2005

While we mostly lease business equipment and FF&E for hotels, it's always fascinating to see what is going on in the industry at large. This article was related more towards the consumer market but interesting nonetheless.

I found this article on BizJournals which is a very informative site. Here's the rest of the article...

Memphis is getting a new magazine and accompanying Web site aimed at helping those looking to lease a home or for homeowners looking to lease a property.

Homesfor-Lease magazine is a free monthly publication that will enable individuals and businesses to advertise available homes for lease to the public.

ELJ Enterprises, the founding company of Homesfor-Lease, released a test issue in March and it was well received in the real estate community.

"The magazine is great. People are walking in my office with the magazine in their hand requesting to see the homes," says Don Brasfield with Rental Homes of America.

The interactive Web site, www.homesfor-lease.com, allows users to save personal profiles and receive reminders when a property that fits their requirements becomes available. Homesfor-Lease magazine will be available at Kroger stores on June 24 throughout the Memphis area.